One of the most important questions in the world of football at the moment is “What is the Super League and how is it going to affect the future of the sport we love?” What is the Super League? According to a report published by Der Spiegel 11 European clubs have drafted a document which … Continue reading Super League
"Some people think football is a matter of life and death. I assure you, it's much more serious than that" - Bill Shankly PROFUT – Brazil's Refinancing Programme for Sports Clubs It is a well-known fact that all the top football clubs in Brazil have enormous debts. For decades, the managers and club executives spent … Continue reading No Profit? Here’s PROFUT!
Ambush marketing is incredible. What’s better is that when done properly, ambushers don’t need to break any laws to get a positive result. So what is Ambush Marketing and where does it come from? The International Olympic Committee (IOC) has zealously guarded its trademarks for decades, but if there was one tipping point, it happened … Continue reading Ambush Marketing in Sports